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Step
3 - Monitoring and Measuring Your Success
Build
Your Story - Leverage Your Distinctive Competency
Web site traffic is monitored and measured to report on the amount of
visitors to your site and the pages your customers visit along with the
performance of the ad traffic and resulting revenue.
It is critical to monitor what pages are most visited and how effective
each ppc ad word is, daily, weekly, and monthly.
We provide tools and assist in creating a profit and loss statement that
lists the Total Traffic, Ad Spend, and Cost for each day/week/month. The
result is a mini Profit and Loss statement for each day that clearly displays
the "Profit" and trends from each days business.
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